What does research say?
Vad sÃ¤ger vetenskapen?
There have been an incredible number of studies that show the strength of working purpose-driven within an organization.
To help you find the right studies, we've listed some of the most relevant:
What does a purposedriven company look like by Salesforce
Creating a purpose driven organisation by HBR
How can purpose reveal a path through uncertainty by Ernst&Young
Purpose shifting from why to how by McKinsey
Demonstrating corporate purpose in the time of corona by McKinsey
Getting uncomfortable on purpose by BCG